About us

We are a brand strategy and business consulting firm that transforms brands into strategic management tool to drive growth.

 

At Tangible, we work with business leaders to define their organisation’s purpose, and leverage that purpose to drive brand consistency across all brand touchpoints.

Our work is backed by research insights and data, helping business leaders to make informed decisions that will drive their business forward.

Who We Are

Experts in Brand Development

From developing robust brand strategy frameworks and tools, to delivering actionable solutions across verbal and visual platforms, we know branding through and through.

Process-driven, Research-backed.

Our tried-and-tested research backed processes help businesses define their brand strategy, while ensuring alignment with organisational operations.

PMC Certified, Here to Support.

As a Practicing Management Consultant (PMC) certified brand consultancy in Singapore, we have helped our clients receive the grants for their projects with us.

Our Story

Tangible Brand Consultants was founded in 2008 in Singapore, to elevate branding beyond marketing and communications.

 

Over the years, we’ve helped organisations of different scales leverage their brands as strategic management tools.

From start-ups to multinational corporations and across diverse industries, we articulate brand strategies and identities to drive growth.

Our Values

What Guides Us

1Dig Deeper
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We are curious, looking beyond the surface to discover what drives a business. Through in-depth research and stakeholder engagement, we gain deep understanding of strategic goals to deliver quality outcomes.

2Pursue Opportunities
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With a solution-driven mindset, we actively explore diverse possibilities to provide fresh, tailored recommendations. Our robust frameworks and processes ensure our insights are data-driven and well-informed to allow you to make objective decisions.

3Do Right
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We prioritise what’s best for our stakeholders, constantly seeking ways to add value. By offering thoughtful, research-backed guidance, we ensure effective outcomes while delivering responsible, rigorous work.

Our Values

Meet Our Founder

Charlie Scott
Founder
Project Leader

Charlie, our captain and founder, leads every project at Tangible. With nearly 30 years of industry experience, he brings sharp insight and strategic clarity to every project we work on and ensures each client receives his direct attention and expertise.

Introducing the
Tangible Team

Tiffany Mok
Senior Consultant
Tiffany Mok
Senior Consultant
Tiffany Mok
Senior Consultant
Tiffany Mok
Senior Consultant
Tiffany Mok
Senior Consultant
Tiffany Mok
Senior Consultant
Tiffany Mok
Senior Consultant
Tiffany Mok
Senior Consultant
Tiffany Mok
Senior Consultant

Love problem-solving?

Find out more about our career opportunities.

Our Partners

Abigael Tay

Interior Design Partner

Abigael Tay

Interior Design Partner

Abigael Tay

Interior Design Partner

Abigael Tay

Interior Design Partner

Abigael Tay

Interior Design Partner

Abigael Tay

Interior Design Partner

How We Work

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How We Play
Games and wine at the end of every week.
Games and wine at the end of every week.
Games and wine at the end of every week.
Career Opportunities
Join Team Tangible

If you’re thoughtful, curious and want to do what’s right for people and their brands, you might like it here.

Senior Brand / UX Designer

Lead and translate a broad range of inputs, from stakeholder interviews and user insights into creative outputs.

Senior Brand / UX Designer

Lead and translate a broad range of inputs, from stakeholder interviews and user insights into creative outputs.

Senior Brand / UX Designer

Lead and translate a broad range of inputs, from stakeholder interviews and user insights into creative outputs.

Our Projects

KnightAuto: Precision Engineering
Corporate Branding
Brand Strategy
Industrials & Manufacturing
Technology
KnightAuto: Precision Engineering
Corporate Branding
Finance & Professional Services
Technology
Pacific International Lines (PIL)
Corporate Branding
Brand Strategy
Technology
KnightAuto: Precision Engineering lorem ipsum dolor set amut adiscping
Corporate Branding
Brand Strategy
Industrials & Manufacturing
Technology
KnightAuto: Precision Engineering lorem ipsum dolor set amut adiscping
Corporate Branding
Finance & Professional Services
Technology
Pacific International Lines (PIL) lorem ipsum dolor set amut adiscping
Corporate Branding
Brand Strategy
Technology